Castelo Branco will host the roadshow for the national campaign “Let’s separate the waste” on July 10, 11, and 12 at the Civic Center, next to the Multimedia Illuminated Fountain, according to a statement sent to Central Press.

This initiative by the Portuguese Environmental Agency (APA) is part of a national environmental awareness campaign touring district capitals. It aims to bring citizens closer to issues regarding urban waste management, fostering understanding, active participation, and the adoption of more sustainable behaviors.

In partnership with the Municipality of Castelo Branco and the Castelo Branco Municipal Services, the roadshow will be set up in a sustainable trailer and can be visited during the following hours:
July 10: 9:00 AM to 6:00 PM;
July 11: 9:00 AM to 8:00 PM;
July 12: 11:00 AM to 6:00 PM.

Over the three days, visitors will have the opportunity to take part in a diverse range of interactive activities designed for all ages. Inside the vehicle, various educational and multimedia experiences will be available, including a themed quiz, a sustainable consumption simulator, a giant puzzle, a wheel of fortune, an exhibition/olfactory experience area, and a lecture zone. By participating in the activities inside the vehicle, attendees can win giveaways such as eco-friendly bags, tote bags, and lanyards.

Outside, visitors can participate in the “mural of excuses” and a board game focused on sustainability themes. Simultaneously, a street activation will take place, with promoters circulating on foot and by bicycle in the surrounding area, inviting the public to visit the site and join in the activities.

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