After a one-year campaign encouraging proper recycling under the tagline ‘Let’s Separate the Waste Before our Future is Wasted’, we wanted to hear from the Portuguese public what they recycle, how they do it, and whether the campaign resonated with them. Check out everything they had to say here.

Prevention

Producing less waste, avoiding food waste, or thinking twice when we go shopping. Do we actually think about these aspects in our daily lives?

Sorting

Does everyone already sort their waste correctly? What is stopping us from including waste separation in our daily routine?

Biowaste

We went to find out if the Portuguese already know what biowaste is, how they should separate it, and what comes to mind when we talk about organic waste.

Awareness Campaign

Between Television, Radio, or Social Media, which waste sorting campaigns have proved to be the most memorable for the Portuguese?